Client Buy-in and Physiological Priming

how do you find um their like mental buy-in to that initially it's tough yeah you'd really have to educate them wouldn't you into the to the what you're doing well the thing is because there's two sides of muscle nerds one side where we specialize in general population training and on the other side we specialize in training trainers right so the The majority of the people we train are other coaches that want to use it as an education on how to alter what they're doing and see this stuff kind of put into practice. And then we train a lot of people who are sick and tired of being sick and tired. They've seen seven doctors, four personal trainers. Nobody can fix them. and we're the first people to go why don't you chill the fuck out get more sleep eat more food go out on a lot of walks play with your kids and we'll train like two times a week instead of seven times a week and then they try it and all of a sudden like wow holy shit i'm sleeping again i'm pooping normally again my stomach's on my stomach's not busted up i've lost all my food intolerances and i'm growing and shredding out doing less eating more you know it's just allowing the body to do what it needs to do, which is recover. Yeah. You're using it almost like a priming phase. A priming phase, right. Exactly. Like, let's reboot your computer, right? Let's reboot everything and then boot it in the safe mode for like two months. And now we'll overclock the engine or overclock the CPU. I'm a computer programmer, so that's what I can think of. Almost like doing a diet break when you are dieting hard and then taking a step off the gas and then pushing hard again right it's a lot of the same stuff you guys talk about in your blog you know diet breaks and kind of backing off and deload things like that increasing your food points and then going back on the back on the diet because what people typically do they'll just diet non-stop for six months and they get to a point where they pulled so much food out they have nowhere else to go right then they hire a coach yeah they want to be and it's like you've you've just taken out all the variables i could have possibly used 100 you're like wow the only variable left is fucking drugs so you're willing to get on drugs no okay now you're gonna have to get fat again or like plump up a little bit but create some type of homeostasis and then we can start manipulating the variables at that point so because you guys know that the trend of the industry is keep adding more exercise and pulling more food but people don't they don't look at like the total energy they don't look at the gap of energy deficits so people tend to not eat enough for their activity anyways, right? So they'll do something like a Harris-Benedict equation and they'll undervalue their kind of work factor, right? So they'll say, oh, I'm at like a 1.2 when they might be training, like some of these girls I've seen training 21 hours a week and they need to eat. And what they're doing is they're eating like 1200 calories training 21 hours a week. Then when I'm like, well, I'm not losing anymore. Well, no shit. You know, you have to match the calories to the activity and then create your deficit from there But that not what they doing They matching the calories their body weight and they just keep adding more exercise but they not adding anything to feel that performance And that where a lot of the gap is. So when you think about somebody being on, say, a 15% calorie deficit, that might look that way by the math, just using their body weight. But when you add in 15 to 20 hours of training, now you understand that they're in a much higher deficit than they thought. and the only thing to do is to keep pulling more food and you can only pull food so much and then at least the binging and the guilt and the stress anxiety and that type of thing i'm on board with that 100 percent luke when you prescribe uh these two sessions a week what do they look like oh they're fucking brutal and that's that's what's funny is when people think least mode they think oh so the muscle nerds are telling you to go in and just hit a couple of sets no i'm telling you take a 60-minute workout and do it in 25 minutes. Like, make it so ridiculously hard that they don't want more than that, you know? Now, some people will pull that down even more. We have guys that, if I see someone's labs and they're in some real big trouble, we might pull them down to 12 sets a workout. If they're not that bad, they may do 24 sets, but they're going to do it in like 20 to 25 minutes, right? I want them to get in and get out. And that's what, like, some of the stuff I got that information from is CrossFit. What do they do really well? They have really fast, very dense, very intense workouts, and then they stop and they go home, right? So like, you look at different, the way different programs work and the way different training styles work, you say, okay, what can I choose from this program that works in this situation? And well, this other program has this, right? So when you look at CrossFit, the average workout, you're looking at like eight to 15 minutes tops, but they're incredibly energetic dependent. So you're busting up a lot of calories really fast, but you're not pushing yourself into a long-term state of fatigue by giving them way too much time domain for it, right? Interesting, yeah.